Situation No. 1: A Day of Classes
The Tip: This earthy, clay-colored shade can definitely be worn during the daytime. Just remember to blend the color until it's almost translucent, focusing on the brow bone area. You will have a barely-there sheath of color that's bolder than your standard statement liner.
Situation No. 2: The Internship
The Tip: Whether you're spending a couple of hours at an internship or holding it down all day in an office, you can tone down a rust shade by spreading it across the entire eyelid, stopping at the crease. Apply with a light hand, and layer a bit of clear balm over the color to soften it up. Finish with a smooth, defining mascara to freshen up the look.
Situation No. 3: A Night Out With Friends
The Tip: Bring on the drama—with your shadow, not your friends. Create a sleek, modern smoky eye by combining a couple of shades that are a little lighter and a little darker than your main rusty hue. Apply the darkest color along the outer corner of your eye into the crease, then fill in the other space with the main rust shade. Blend the lighter hue into the inner corner of your eye and on your brow bone for highlighting purposes. Add a heavy black eyeliner to the top and bottom lids, and smudge. If you want to shine a little more, ditch the black liner and use a gilded brown eyeliner pencil instead. Cap things off with two coats of mascara.