These Nordic beauty companies know a thing or two about getting (and keeping) a clear, moisturized complexion.More
You can use the best skin-care products out there, but if you're not maintaining an active lifestyle, you won't be able to avoid breakouts or flare-ups of other skin conditions. "Many people in Scandinavia—especially in the cities, where many people use bikes for transportation—get a good amount of exercise on a daily basis, and that's invaluable for keeping skin clear and healthy," say Plant Apothecary founders Holly McWhorter and Bjarke Ballisager. "And the typical Scandi diet, even nowadays, includes a solid amount of both fiber and fish, which are also really beneficial for skin."
Be Well Organic Bodywash, $20, plantapothecary.com.
Stronger cleansers, like those containing alpha hydroxy acids, aren't necessary if your skin isn't naturally oily. A gentler option can help your skin maintain moisture, which is crucial in cold weather. "An essential part of a Swedish skin-care routine is cleansing your skin with a gentle cleanser, and following up with serum and a day cream, and in the evening, washing again with a gentle cleanser and following with serum as needed and a night cream," says Lars Fredrickson, founder of Verso Stockholm.
Foaming Cleanser by Verso Skincare, $40, sephora.com.