Longtime fans of Clare Vivier's accessories line, Clare V., will know the designer's aesthetic is nothing if not focused. "Clare V. marries classic French glamour, with minimalist L.A. cool," she says of her Los Angeles-made range of bags, pouches, small leather goods—and now, sweatshirts, tees, shoes, and sunglasses, too. Subtle monograms, punchy colors, and quirky patterns are her calling card, but everything she makes seems infused with laid-back sophistication.
When it came time to design her newest store in Brooklyn's Cobble Hill neighborhood, her approach was no different. "I think this store is a reflection of who we are as a brand," she says. "Literally, the ottomans are covered in the same leathers that we use for our bags. And, more figuratively, the space is classic, but with modern details that keep it sophisticated and right for today's woman or man."