Here's Where to Shop for Next-Level Customized Gear
By Caitlin Petreycik
"Wow, that's so me." —You, about a shirt with your name on it.
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LA-based denim brand Rails' jean jacket was practically designed for photo ops (proof: social-media stars like Song of Style's Aimee Song and Something Navy's Arielle Charnas have been Instagramming it nonstop), so you may as well lean into it. The oversize style can be customized with up to 10 letters in two types of letterman text—navy and white or red and navy with stars (as seen above).
New York City-based label Odessa Rae updates and customizes vintage denim and leather pieces with patches and paint. At $148, the brand's hand-painted "Badgal" moto is one of the more affordable leather jackets we've seen. Convince all your friends to get matching ones and start a girl gang.
Started by former Ralph Lauren designer MarieClaire St. John, Dresshirt is all about made-to-order clothing with custom embroidery. Personalize the brand's "DS1" shirt, available in silk or cotton, with your name or your Snapchat handle.
New, direct-to-consumer leather-jacket line The Mighty Company offers bomber and biker styles that can be personalized with hand-painted lettering. This leather-and-suede moto is definitely a splurge (it's $895 without customization), but we love the unexpected navy and blue combo, as well as its metallic sleeve inserts.
Los Angeles-based Departure is known for its graphic sweatshirts, tanks, and T-shirts, but in the "Make It Personal" section of the brand's website, you can add your name to just about anything—like this on-trend bomber jacket in military green.