Picture this: An album arrives at your hotel room, an invitation to the first major show of Milan Fashion Week, Gucci. The cover of the invitation for the brand's first unified men's and women's show poses the question "What are we going to do with all this future"?
The answer lies, as far as Alessandro Michele is concerned, in a 120-piece collection called The Alchemist's Garden: An Anti-Modern Laboratory.
"The alchemist's garden is an anti-modern laboratory because it denies some of the principals on which is based a certain scientistism characterised by rigidity and determinism," read the show notes. "It's the place where the deadly logic of non-contradiction is overcome."
It also serves as the setting for Michele's show, a madcap mashup of styles shown on models who wound their way through a glass tunnel set next to a pyramid with a weathervane on top.
A white bouclé cardigan and pleated skirt opened the show, giving way to a hodgepodge of looks inspired by various decades as filtered through the Gucci lens—a magpie's delight, and truly something for everyone.
For the street style stars, a glitter onesie layered under a t-shirt and ripped jean shorts. Bride to be? A white floral gown worthy of any unconventional wedding. Grieving widow? An all black look that stood out amongst the sea of color.
Models rocked mullets, carried chinoise umbrellas, donned multiple fanny packs, carried luggage, and more for a packed crowd that included Tom Hiddleston, A$AP Rocky, Salma Hayek, and Hari Nef. Like Stefan of SNL's favorite club, the show had everything.
But after seasons and seasons of the (admittedly amazing) same, where does the brand go from here? From the looks of this collection and a glance at the show notes, it would seem to be a continued exploration of duality and androgyny. A reinforcement of the idea that the Gucci man or woman shouldn't be anything but his or her's kooky Gucci self.