Try Dye

Tie-dye is everywhere this summer. Here's why, and what to do about it.

This season, tie-dye has shaken off its hippy, '70s connotations, and instead is one of the most in-demand fabric treatments around. Tie-dye feels fresh and fun, exuberant and optimistic—all the ingredients, in fact, of an ideal summer closet. But before we pick our favorite pieces, let's remind ourselves of who's been inspiring us most: Altuzarra gave it an elegant and refined edge via wraparound dresses and T-shirt-and-pencil-skirt combinations; Thakoon treaded softly with gentle denim-blue tones on easy shirting or sheer dresses; Issa took the optical illusion route for very vibrant (even eye-boggling) results; and Valentino put it to good streetwear use as a parka (we love this!—and it'll be cold again soon enough).

And here are some pieces to try out yourself:

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Of course, the thing about tie-dye is it always has a retro feel—embrace it with a band T-shirt.

Greatful Dead Tie-Dye T-Shirt, $48,
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If you're looking for an instant and easy way to hop on board the tie-dye trend, this is it. Wear with shorts at the beach.

Tie-Dye Asymmetric Top, $40,
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Not only is this tie-dye, but it's off-the-shoulder, too—which makes it a double-whammy of a style buy this summer. Belt it and wear with an A-line khaki skirt.

Holiday Wave Cold Shoulder Top, $118,
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While usually we'd advise to keep your tie-dye quota to one-piece per outfit, this jacket rather lends itself to being teamed with another item of tie-dye, but one that is more "kapow!" on the palette front. Alternatively, your staple floral dress will work just fine too.

Acid Wash Denim Biker Jacket by Roberto Cavalli, $1,350,
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Bring a streetwear feel to a traditional summer dress and wear this over the top of it. For a vaguely incognito element (you are wearing tie-dye, after all) wear the hood up and put those shades on.

Hooded Tie-Dye Sweatshirt by Saint Laurent, $694,
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This is a great way of getting to grips with tie-dye without even really trying. And it's not so loud that you look as though you've made a real effort to "do" the trend. It's just a cool bag.

Tie-Dye Backpack by Diesel, $165,
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Of all the tie-dye options in stores this season, this is the one we really really want. One to save up for—and then wear with everything from plimsolls to pumps, to sneakers, espadrilles, sandals and more.

Ilari Dress by Altuzarra, $2,295,
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If you're brave enough (and not all of us are), pants make for a great backdrop to tie-dye. Add a pair of biker boots and an oversized jumper on cooler days; and opt for a vest top and espadrilles when the sun's out.

Ralone Tie-Dyed Straight Leg Pants by Étoile Isabel Marant, $149,
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The temptation might be to team these with a colorful sock—but a black-and-white option will ensure the color pops even more.

Tie-Dye Era, $50,
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